Bryon Noem, born on December 18, 1969, in Bryant, South Dakota, is a multifaceted businessman engaged in farming, ranching, and insurance. He holds a Bachelor of Science degree in Business Finance from Northern State University.
Professional Life
Noem owns and operates Noem Insurance, a firm specialising in crop and property insurance. Alongside his wife, Kristi Noem, he also manages a local ice cream shop and a hunting lodge. Earlier in his career, Bryon worked on his family ranch and helped run their restaurant before purchasing the insurance department at Bryant State Bank and establishing his own agency.
Personal Background
Raised in a family with two brothers, Bryon attended Hamlin High School, where he was classmates with one of Kristi Noem’s brothers. Bryon and Kristi, high school sweethearts since the late 1980s, married in 1992 and have three children: Kassidy, Kennedy, and Booker. The couple shares a strong bond rooted in their mutual passion for farming and ranching.
Role as First Gentleman
During Kristi Noem’s tenure as Governor of South Dakota from 2019 to 2025, Bryon served as the state's First Gentleman. Throughout this period, he maintained a hands-on role in managing the family ranch and caring for their children, supporting his wife’s political career from behind the scenes.
Recent Developments
In 2026, Bryon Noem faced media scrutiny over alleged private online interactions. The Noem family has requested privacy and prayers amid these reports. Despite the controversy, Bryon continues to reside on their family ranch near Castlewood, South Dakota, focusing on his business and farming ventures.
